According to experts, the world is heading towards a catastrophic 2 degrees Celsius increase in temperature because of climate change and greenhouse gases. Fossil fuels are ever diminishing while global energy demand is expected to have increased by 50 percent in 2030. As the world’s population continues to grow, the production of waste will drastically increase.
In the face of these gloomy predictions, one country identified a blue ocean opportunity. Through an inclusive nation-wide recycling strategy, Sweden has transformed the high-cost burden of waste into a profitable venture.
Sweden is not only saving money by replacing fossil fuel with waste to produce energy; it is generating 100 million USD annually by recycling the waste produced by other countries. The United Kingdom, Norway, Ireland and Italy are willing to pay 43 USD for every tonne of waste that Sweden imports to this end.
For more details please visit https://www.blueoceanstrategy.com/blog/trash-treasure-sweden-recycling-revolution/?utm_source=Blue+Ocean+Strategy&utm_campaign=bda75af1f8-EMAIL_CAMPAIGN_2017_06_18_Sweden&utm_medium=email&utm_term=0_950f42fb50-bda75af1f8-286011173